According to Feyi Olubodun, author of ‘The Villager: How Africans Consume Brands’, there are three main things to understand before launching a product or service in a market. Commerce: what…
If you are a small business owner, I understand that you may not have a huge marketing budget… But you’ll agree that you need to constantly market your products and services, if you wish to remain in business. The good news is, there are some marketing approaches that you can apply in your business that are highly effective, cost little and yield great results. Let’s have a look at some of these marketing approach that you can apply in your business