Is Price Reduction a Good Business Strategy?
if we are like everybody else –– just CHEAPER… we will end “smashed” on the ground. Price as a competitive advantage is NOT a sustainable business strategy. The race to…
Why Your Business Need Marketing Despite Having a Great Product/Service
In Ancient China, there was a curse… It’s: “May you live in interesting times.” Why? Because in interesting times, too many things are competing for people’s attention. In interesting times, people are distracted, and you…
Airline Exposure Strategy You Should Start Implementing in your Business Right Away
Airline companies have a strategy which I will call the “Exposure-Strategy“. Here’s how the strategy is deployed… For people who board Airplanes, you must have noticed something, most of the Airplanes on board has two doors…