Nigerian artist Teryrfeeq has turned heads with his latest music video featuring outfits crafted entirely from Dangote cement sacks. In a creative twist, the singer and his crew transformed the discarded sacks into shirts, trousers, and caps, showcasing their ability to repurpose materials in a fashionable manner.
The video for Terryfeeq’s song “Kuluso (Fuji version)” highlights the ingenuity of the artist and his team, as they navigate the current economic climate by making the most out of waste materials. With Dangote cement prices reportedly soaring to N15k, the use of the sacks as clothing reflects resourcefulness amidst inflation.
Describing themselves as “children of the billionaire businessman Aliko Dangote,” the artists proudly flaunt their unique attire, emphasizing their connection to the iconic cement brand.
This innovative approach to fashion raises intriguing possibilities for the future. Could we see a trend emerge where Dangote cement sack designs are refined into wearable fabrics? As the boundaries between fashion and sustainability blur, one can’t help but wonder: Would you rock such a fabric if it became a trend?